Work with me

Four brands a year, properly

I take on a small number of food and kitchen brands each year — recipe development, photography, and the writing that goes around them. Small, because a partnership that gets one week of attention is worth more to both of us than six that get an afternoon.

Everything is tested and shot in the same kitchen as the rest of this site. If your product does not survive that, I will tell you before we start rather than after.

A camera set over a styled plate, mid-shoot

What I do

Recipe development

A recipe built around your product and tested four times, written to the same standard as everything here.

Recipe · photography · usage rights

from £900

Photography only

Styled and shot in daylight, delivered as a set of edited images sized for web and social.

12–20 images · two rounds

from £650

Sponsored post

A recipe post on this site plus the newsletter and social that goes with it, marked as a partnership.

Post · newsletter · 3 stories

from £1,400

How it works

You send a brief

What the product is, when it needs to be live, and what you want it to do. A paragraph is enough to start.

We agree the shape

Recipes, image count, where it runs and what the usage rights are, in writing, before anything is cooked.

It gets made and tested

Four tests, one shoot, one round of changes. You see the recipe before it is photographed, not after.

Selected work

Ceramics studio

Six recipes and eighteen images for an autumn tableware launch.

Olive oil importer

A harvest-season post, newsletter feature and three stories.

Cookware brand

Recipe development for a carbon-steel range, plus the how-to-season guide.

Reach

48,000

monthly readersGoogle Analytics, rolling 90-day average

21,000

newsletter subscribers44% open rate, 6% click

9 years

of archiveAround 340 tested recipes

4

partnerships a yearTwo slots left for 2027

What readers say

I cooked the Sunday lamb and then the Tuesday orzo from the leftovers, and it was the first time a cookbook has told me what to do with the rest of it.

Hannah R.Bristol

The measurements are in grams and the timings are honest. Two things I did not expect to care about this much.

Deniz A.Rotterdam

I have given four copies away. My mother rang to say the focaccia worked, which has never happened before.

Ciara M.Cork

Frequently asked

Can I use a different oven temperature?

Every recipe is written for a fan oven. Add 20°C if yours is conventional, and start checking five minutes early either way.

Can I make this ahead?

Where it is possible, the Notes under each recipe say exactly how far ahead and what changes.

What if I cannot find an ingredient?

Substitutions live in the Notes. If a recipe genuinely will not work without something, it says so before the ingredients list.

Do you take recipe requests?

Yes. Reply to the Friday email or use the contact form — requests that arrive more than once tend to get made.

Can I share these recipes?

Please link to them rather than reproducing the method. A photo and a link is always welcome.

We’d love to hear from you

Recipe questions are best left as a comment on the recipe itself, so the answer helps whoever asks next. For anything else, this reaches me directly.

Replies within two working days. Brand and collaboration enquiries, please use the Work With Me page.